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Friday, September 8, 2017

Finding the right track, venue, area for a diesel event . . .

We just returned from North-east Ohio near Cleveland and Wooster holding an event at Dragway 42 in West Salem. This track has been considered for over three years and we really wanted to check it out soon as the facility opened.

The one way to do this is hold a smaller diesel event and establish if the facility has everything for a larger event. There are many things that make an event work for everyone including DIESEL Motorsports, vendors, fans, competitors and supporting businesses such as hotels, restaurants and service stores.



Diesel Motorsports evaluates the track for space for trailers/trucks, quality of track drag or pulling and the track personnel. Are they a good fit for our truck owners, I like to remind people that the customer is always right and spending their hard earned monies to be here. So I expect track personnel to treat our people well, doesn't mean I want them not to do their job in directing people but do it nicely and happy.

DIESEL Motorsports is here to put on a show for entertainment and the track helps us do just that for the fans. Dragway 42 had an excellent drag strip along with plenty of space. True they just opened and they have not yet built brick and mortar concessions or bathrooms but they will over the winter months. I was told they plan to build a quality pulling track on the backside of the property with bleachers and lights.

The area is near a major highway running North to South in Ohio with many towns and hotels close by for the competitors and fan base. We stayed just 10 mins from the track in Seville but other close towns was Ashland, Medeni, Lodi and Wooster. This area was very well supported by local diesel shops such as Firepunk, Redline Diesel, Reusch Diesel, G&R Diesel and many more who brought trucks.

Even though we should not have opened for the day because of Hurricane Harvey leftover weather was making it a very cold miserable day it was worth it for us to get the event in to evaluate the track and area businesses.

Can we build it for a much larger event and monies invested for the future? It definitely has the potential and right positive checkpoints for now.

Need a warmer date and during the Summer months so people have time to get to this location.




1 comment:

  1. Great tips. We're hosting diesel event next month, your tips have been so helpful. Thanks!

    Gretta Hewson
    Veritable Southeast Alaska Fishing Lodge

    ReplyDelete