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Tuesday, November 29, 2011

Will we expand the DIESEL Motorsports market base?

. . . and continue to grow our sport?

Yes we will, despite the economy, despite the EPA restrictions on diesel and despite the rising cost of fuel!

How are you going to do that?

Expanding the market by having new enthusiasts join us and reaching out to them even though they don't know about our sport. Also by bringing back some of the old diesel enthusiasts who started out with us over 10 years ago.

Yes, we have the means and the know how to do both functions and continue to grow our sport.

That is why DIESEL Motorsports is concentrating on larger combined events and developing more clubs and affiliate events to further grow the sport.

It's a group effort and we have some great people on our teams that have the passion to see it grow.

Actually the economy is helping our local diesel shops with a lot of maintenance care for diesel trucks because people are keeping them longer. The EPA is only interested in the newer model trucks so the older truck market is booming right now and the cost of fuel is remaining steady.

But who would have thought that during a flailing economy that DIESEL Motorsports would still be thriving and showing growth in parts of the country?

I think it says something about our working middle class and their desire to live a lifestyle they enjoy and want to spend time and extra funds into the sport.

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